The Rock Bottom Moment
December 2021. I woke up in my shared London flat with the entire right side of my body covered in purple and black bruises. I couldn't remember how I got there.
When I checked my phone, I found a bike rental app open. I'd rented a bike at 4 AM while blackout drunk and tried to cycle home across London. Somewhere along the way, I ate pavement.
That moment, staring at my battered reflection in the mirror, something clicked. I could have died. I could have lost my job. I could have ended up alone in London during COVID with nothing.
That was my rock bottom. I haven't touched alcohol since.
The Addiction Years
I wasn't just addicted to one thing. I was addicted to almost everything. Alcohol. Weed. Gaming for 6+ hours a day. Social media scrolling. PMO. Vaping. You name it, I was probably hooked on it.
At 29 years old, I had to look in the mirror and say: "This life isn't for me."
What I'm Addicted to Now
Here's the thing nobody tells you about breaking your addictions: I wasn't cured of my addictive personality. I just finally pointed it in the right direction.
I'm still addicted. But now I'm addicted to growth.
I'm addicted to waking up before 5:30 AM and seeing those tiny changes in the mirror. The belly getting smaller. The muscles getting bigger. The conversations becoming easier. The bank account growing instead of draining.
I'm addicted to learning. To building businesses. To helping other people figure out what I figured out.
My Mission: Reset Your Cache
I help addictive personalities channel their obsession into growth instead of destruction.
But here's what makes this system different: it's not just about removing bad habits. It's about finding those little pockets of time in your day where you're currently doing X, but you could be doing Y. Where you're used to one thing, but you could be something else entirely.
I spent 20 years figuring this out through trial and error. You don't have to.
You can copy my system exactly. But the real magic? Building your own version from there and us helping you do that.
Let's Reset Your Cache
Here's the exact playbook that took me from broke and addicted to an entrepreneur with my systems. Grab the free download, walk through the weekly protocol, and see every checkpoint I used to rebuild.